FC Herzogenaurach

FC Herzogenaurach hold one of the most unique places in the history of football and sportswear, as the Puma-sponsored club from the Bavarian town that is also home to both Adidas and Puma headquarters. Founded in 1916, the club earned the nickname "The Pumas" after accepting sponsorship from Puma AG in 1967, while their cross-town rivals ASV Herzogenaurach aligned with Adidas. For decades the town was literally divided by two pairs of trainers, and FC Herzogenaurach's kits have carried the blue and white of a club at the centre of the greatest rivalry in sportswear history. Founded in 1916, FC Herzogenaurach currently compete in the Bayernliga, the fifth tier of German football, in Herzogenaurach, Bavaria, Germany. Notable history includes a 1967 Puma sponsorship that gave the club their nickname "The Pumas" and made them central to the famous Adidas-Puma rivalry. They wear blue and white. FC Herzogenaurach's kits are arguably the most historically interesting in all of German football, not because of trophies won but because of what they represent. As Puma's sponsored club in the hometown of both Adidas and Puma, every FC Herzogenaurach shirt is a piece of sportswear history. The club's kits from the post-1967 Puma sponsorship era carry the story of the most famous brand rivalry in global sport, all played out in the streets and on the pitches of a small Bavarian town that became the unlikely capital of football kit history.